Saturday, August 18, 2012

Personal Branding Quick Tip 1: Your Personal Brand Depends On Your Happiness

When we look at personal branding strategy for a client, who wishes to raise his or her profile at work, one of the most important factors to understand is whether or not they like what they do for a living. Imagine standing infront of an audience of 500 people - their eyes fixed on you, waiting for you to speak. I am sure you'd agree that task would be a whole lot easier if you were about to speak on a topic you were passionate about. All too often people are looking for quick fixes: ways to bring fulfilment to their work without addressing the biggest question of all: "Am I happy in my job?" Effective personal branding starts when you feel aligned with the goals you are setting; enjoy the environments you find yourself in; get energy from the people you work with; and love the outputs of your day. So before embarking on a personal branding journey ask yourself how happy and fulfilled you are at work. And if you're struggling to find anything positive to say, your first step should be to understand your personal and professional values to see what really matters most to you. - Rebecca

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