Saturday, September 15, 2012

Personal Branding Quick Tip 4: Accept Your Value

 
Last week, we explored what I mean by 'your value' - read that post here.

 
Understanding what you offer the world - through your innate talents, skills, passions and experience - is only the first step.
 
Most people, when faced with a list of all their positive qualities, reject it out of hand:
 
  • "Surely everybody is like that"
  • "Surely everyone can do that"
  • "There's nothing special about me"
 
Well, here's a news flash for you: you are special and you do have an inordinate amount of value to offer.
 
The question is: do you believe in yourself enough?
 
It isn't possible to 'sell' your personal brand (and all the positive qualities and value it contains) to other people if you haven't sold yourself on the prospect first.
 
The confidence and trust other people have in you are formed from the confidence and trust you have in yourself.
 
So chances are, if your confidence in 'self' is only a 4/10, their confidence in you will probably be a 4/10 too.
  
If you have personal objections as to why 'you're not good enough' your absolute first step is to work through those objections with a trained coach.
 
You truly are the only thing that is holding you back.
 
- Rebecca 

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